Example speech free essay sample

Good day! I hope you had a great start of the day just as I had. Of course knowing that I’ll be speaking here in front of you makes me feel very flattered and honoured. Before I start, I would like first to share a saying that I truly believe, communication starts for those who works for it. And that communication includes writing a letter, let alone writing a business letter. Writing a business letter is just like writing other types of letter it includes not only the message itself but also other important and optional parts. The important parts includes the heading which tells the identity of the sender; the inside address that tells the reader to whom the letter is address; greeting which introduces your letter in professional tone; the body of the letter is of course, the most important section of the letter-from both the writers and the readers point of view; the closing is typically a short, one word ending that tells your reading that they have reached the end of your letter and the signature, under the closing and reiterate the identity of the sender. We will write a custom essay sample on Example speech or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page The optional part that is only used when required it includes attention line, subject line which is used to give the reader advance notice of what your letter is all about and some note that is used when we included some envelope or package, send copy of the letter to one or more persons and wishes or not to let the addressee know, these notations can be enclosure notation, mailing notation, carbon copy notation or blind copy notation. While the most familiar, the post script is used when the writer has intentionally forgotten to mention something and to draw the readers attention to a particular important point. When writing a business letter, we dont just consider the part but also know how these parts should be arranged in other words the arrangement styles of the letter. There are different styles in which the parts are positioned. It can be block style in which all the parts begin at the left margin or modified block style where only the position of the date line, complimentary closing and the writers identification starts at the horizontal center of the page. But if you want your letter to have the format of modified block style and the first line of all the paragraphs are indented then you can use the modified-block style with indented paragraphs or semi-block style. While some people prefer the social business style because of it differs from regular business letter styles in a number of ways such as instead of opening the letter, the inside address may be typed at the left margin five lines below the signature line and the reference notations, enclosure notations, carbon copy notations and often the writers typewritten signature are omitted and so on and so forth. Using the formats and arrangement styles, you will be sure to send letters that look attractive and modern. However, they cannot be effective and promote goodwill if your writing is not well-organized and the ideas are not well-planned. Thats why we need to know the different kinds of the business letter. One could hardly name all the kinds of business letter written but here are the most frequently use. The request letter or â€Å"please send me† letter, these are letters written for simple request for information, literature, appointments, reservations and so on. And the kind of letter that answers these letters are called form the name it suggest without a doubt, the letter answering requests. Meanwhile, when the person who has been inconvenient or offended writes a letter of protest, it is called claim letter or also known as complain letter. And the letter that answer these letters are called adjustment letters. Next kind is for those who want to request for a credit or would like to remind the person who did not pay you what they owe to you, the credit and collection. Next is every letter business people write, the sales letter, these are written for specific purpose of selling good or service. And the kind of letter that everyone uses, especially you my dear listeners sooner or later, the application letter, it includes inquiring about a position, letters of application, letters thanking an employer and resignation letter. While there are different kinds of business letter, these kinds of letters can be handled simply in term of the readers anticipated reactions. These three basic letter patterns enable the writer to solve problems with request, order, claim, adjustment and what have you. First is the everday letter, it take a direct approach and are simple to write. While more skillfully writing techniques are needed when showing the reader why he/she should take and action before you actually ask the action to be taken, which is the persuasive letters. The last is the most difficult, bad news letter, it is when you are refusing request, adjustment or credit. Like the persuasive letter it should be take an indirect approach. Of all thats been said and done, the best way we all need to consider in writing a business letter or any letter is the preparation and proper approach to have a effective communication. Again like I said earlier, communication works for those who works for it. Thank you for inviting me here and listening to me for a couple of minutes. Thank you and God bless!

Definition and Examples of Euphemistic Language

Definition and Examples of Euphemistic Language Euphemism is the substitution of an inoffensive expression (such as passed away) for one considered offensively explicit (died or dropped dead). Contrast with dysphemism. Adjective: euphemistic. In his Oxford Dictionary of Euphemisms (2007), R.W. Holder notes that in speech or writing we use euphemism for dealing with taboo or sensitive subjects. It is therefore the language of evasion, hypocrisy, prudery, and deceit. According to Ruth Wajnryb, Euphemisms have a short shelf life- once the stigma of the original catches up to them, the battery that runs the euphemistic device goes flat. The only way forward is to invent a new euphemism (Expletive Deleted: A Good Look at Bad Language, 2005). Etymology: From the Greek, use of good words Commentary Examples:  Pre-owned for used or second-hand; enhanced interrogation for torture; industrial action for strike; misspoke for lie; tactical withdrawal for retreat; revenue augmentation for raising taxes; wind for belch or fart; convenience fee for surcharge; courtesy reminder for bill; unlawful combatant for prisoner of warUnfortunately for the CIA, enhanced interrogation turned out to be a translation of the same euphemism used by the Gestapo: verschrfte Vernehmung. (Scott Horton, Company Men. Harpers, April 2015 Dan Foreman: Guys, I feel very terrible about what Im about to say. But Im afraid youre both being let go.Lou: Let go? What does that mean?Dan Foreman: It means youre being fired, Louie. (In Good Company, 2004 Mr. Prince: Well see you when you get back from image enhancement camp.Martin Prince: Spare me your euphemisms! Its fat camp, for Daddys chubby little secret. (Kamp Krusty, The Simpsons, 1992) Paul Kersey: Youve got a prime figure. You really have, you know.Joanna Ke rsey: Thats a euphemism for fat. (Death Wish, 1974) The reconstruction of New Orleans has become a euphemism for the destruction of the citys cultural and historic heritage. (Ghali Hassan, 2006The more syllables a euphemism has, the further divorced from reality it is. (George CarlinWardrobe malfunction. (Justin Timberlakes description of his tearing of Janet Jacksons costume during a half-time performance at Super Bowl XXXVIII)Americans continually euphemize; they can never call anything by its name. You never invade anybody, you commit an incursion. (Gore Vidal, quoted in the Transatlantic Review, Spring 1975) Dont Panic The economic classification  recession was actually invented in 1937 when the economy was back in the toilet but FDR didnt want to call it a depression. And the description depression first surfaced during the Hoover administration, a substitute for a more vivid but disconcerting term of art: panic.(Anna Quindlen, Summertime Blues. Newsweek, July 7/14, 2008) Testing for Euphemisms In selecting euphemistic words and phrases I have accepted [Henry] Fowlers definition: Euphemism means the use of a mild or vague or periphrastic expression as a substitute for blunt precision or disagreeable use (Modern English Usage, 1957). A second test is that the euphemistic word or phrase once meant, or prima facie still means, something else. If that were not so, it would be no more than a synonym. (R.W. Holder, Oxford Dictionary of Euphemisms. Oxford University Press, 2007) Steven Pinker and Joseph Wood Krutch on the Euphemism Treadmill - Linguists are familiar with the phenomenon, which may be called the euphemism treadmill. People invent new words for emotionally charged referents, but soon the euphemism becomes tainted by association, and a new word must be found, which soon acquires its own connotations, and so on. Water closet becomes toilet (originally a term for any kind of body care, as in toilet kit and toilet water), which becomes bathroom, which becomes restroom, which becomes lavatory. Undertaker changes to mortician, which changes to funeral director...The euphemism treadmill shows that concepts, not words, are primary in peoples minds. Give a concept a new name, and the name becomes colored by the concept; the concept does not become freshened by the name, at least not for long. Names for minorities will continue to change as long as people have negative attitudes toward them. We will know that we have achieved mutual respect when the names stay put. (Steven Pinker, The Blank Slate: The Modern Denial o f Human Nature. Viking Penguin, 2002)- Any euphemism ceases to be euphemistic after a time and the true meaning begins to show through. Its a losing game, but we keep on trying. (Joseph Wood Krutch, If You Dont Mind My Saying So, 1964) Euphemisms, Dysphemisms, and Orthophemisms During the Cold War of 1946-89, NATO had a deterrent (euphemism) against the Russian threat (dysphemism). In the mid 1980s the USSR claimed to have been invited (euphemism) into Afghanistan; the Americans claimed that the Russians were aggressors (dysphemism) there. We get invited in; they are aggressors; the orthophemism is take military action in a foreign land. (Keith Allen and Kate Burridge, Forbidden Words: Taboo and the Censoring of Language. Cambridge Univ. Press, 2006) Euphemisms During the Victorian Era In the mid-19th century, the human form and its functions were so taboo that any words even hinting that people had bodies were banished from polite discourse. It became impossible to mention legsyou had to use limb, or even better, lower extremity. You couldnt ask for the breast of a chicken, but instead had to request the bosom, or make a choice between white and dark meat. Nor could you talk about trousers. There were numerous euphemisms instead, including inexpressibles, indescribables, unmentionables, inexplicables and continuations. Charles Dickens made fun of this extreme delicacy in Oliver Twist, when Giles the butler describes how he got out of bed and drew on a pair of . . .. Ladies present, Mr. Giles, warns another character. (Melissa Mohr, By Gods Nails: Careful How You Curse. The Wall Street Journal, April 20-21, 2013) In Defense of Euphemisms Euphemisms are not, as many young people think, useless verbiage for that which can and should be said bluntly; they are like secret agents on a delicate mission, they must airily pass by a stinking mess with barely so much as a nod of the head, make their point of constructive criticism and continue on in calm forbearance. Euphemisms are unpleasant truths wearing diplomatic cologne. (Quentin Crisp, Manners from Heaven, 1984) Transforming Schools During one of many anti-austerity protests last summer, more than 1,000 people rallied to oppose Philadelphias plans to transform schools, a pleasant euphemism generally meaning school closures and mass layoffs. (Allison Kilkenny, The Fight for Phillys Schools. The Nation, February 18, 2013) Crazy Crazy (and hence crazed and cracked) originally meant cracked, flawed, damaged (cp. crazy paving) and was applicable to all manner of illness; but it has now narrowed to mental illness. It captures the stereotypical mental patient as someone flawed, deficient (cf. mentally deficient), and is the basis for many euphemistic expressions for madness: crack-brained, scatter-brained, shatter-brained; head case, nutcase, bonkers, wacko, wacky; falling to pieces; have a (nervous) breakdown; unhinged; having a screw/tile/slate loose; one brick short of a load, not a full load; not playing with a full deck, three cards short of a full deck; one sandwich short of a picnic; two bob short of a quid, not the full quid; his elevator doesnt go to the top floor; a shingle short; and perhaps hes lost his marbles. (Keith Allen and Kate Burridge, Euphemism and Dysphemism: Language Used as a Shield and Weapon. Oxford University Press, 1991) The Lighter Side of Euphemisms Dr. House: Im busy.Thirteen: We need you to . . .Dr. House: Actually, as you can see, Im not busy. Its just a euphemism for get the hell out of here.(Dying Changes Everything, House, M.D.)Dr. House: Who were you going to kill in Bolivia? My old housekeeper?Dr. Terzi: We dont kill anyone.Dr. House: Im sorrywho were you going to marginalize?(Whatever It Takes, House, M.D.) Further Reading Visual EuphemismWhy Do We Use Euphemisms?Biased LanguageBowdlerismCacophemismFifty Reasons Youll Never Be Told, Youre FiredGenteelismGeorge Carlins Essential DrivelGrawlixHow to Flatter an Audience With Euphemisms, Dysphemisms, and  DistinctioIndirectnessMinced OathNever Say Die: Euphemisms for DeathOrthophemismParadiastolePejorative LanguageRestauranteseSoft LanguageTaboo LanguageTitle InflationTop 20 Figures of SpeechUnder the Flapdoodle Tree: Doublespeak, Soft Language, and GobbledygookVerbosityWhat Are Weasel Words?

The Importance of Utilizing the Large Databases or Other IT Resources Essay

The Importance of Utilizing the Large Databases or Other IT Resources So As To Introduce New Types of Strategies - Essay Example The researcher states that now a day, existence is the essential requirement of an organization because of a competitive business environment around the globe. Along with this, enhancement of profitability is also important for the improvement of the organization in long run. So, most of the members of the management team desire to analyze the market situations and changing scenario, prior introducing or formulating the strategies of the organization. This is because strategies act as a positive source or ideas essential for the sustainability of the organization. However, it might be effective only if appropriate information or strategies are implemented within the organization. Otherwise, it might become an utter failure for the organization in terms of profit margin as well as brand value. If the strategies implemented or formulated are not as per the requirements, then it might lead to negative impacts. The brand image and reputation of the organization might reduce and resulting downfall of the reliability and trust of the brand within the minds of the customers. If the customers switch over to other rival brands, then the brand may never sustain in the market for a long time in the market. So, it is extremely imperative that the organization might attain or formulate accurate information to continue its supremacy or competitiveness. In this recent age, the most imperative process to formulate accurate strategies or information is by analyzing the databases. This is because it offers the highly reliable form of data and information that might facilitate for the betterment of the organization. Along with this, it might facilitate the enhancement of the value of the market shares leading to amplification of its profitability and market share. Along with this, if the profit margin increases, then more and more workers or employees might get engaged in the operations of the organizations thereby improving the rate of productivity.

Health Information Technology (HIT) Essay Example | Topics and Well Written Essays - 1000 words

Health Information Technology (HIT) - Essay Example So, THP will also strive to ensure that all medical information is absolutely trustworthy and clear. This is bound to require many imaginative innovations in information-sharing technology, but it will also ensure security to patients and take care of their concerns in an optimally effective manner. Securing patients’ records is a big problem for the healthcare industry. First, it should be understood that healthcare security provided through the use of HIT is very different than other forms of business IT infrastructure (Peterson, cited in Hulme, 2011). This difference is important to acknowledge many challenges encountered in providing healthcare security which will be explored and addressed in THP. For example, there is this challenge that often healthcare professionals tend to be suspicious of cybersecurity, so they resist this. This resistance becomes a hurdle in the provision of trustworthy healthcare services to patients. Research claims that less financial investments are made by the healthcare industry in the area of IT security than any other industry. It is reported by the Community Health Systems that hackers stole â€Å"sensitive information on approximately 4.5 million patients† (Lemos, 2014). This shows that HIT is still not taken as seriously as it should be to deliver trustworthy healthcare. It is due to this reason that the security expert David Kennedy claimed healthcare to be the â€Å"most breached industry in 2011† (Brenner, 2011). If this challenge is effectively handled, HIT can be satisfactorily secured. In THP, cloud systems will be used to protect patient information. Research suggests that majority of cloud services employed in healthcare run medium to high security risk. Skyhigh Networks is a popular cloud security vendor and recently, it made a statement that â€Å"more than 13% of cloud services used in healthcare are high‒risk† (Munro, 2014). However, the

Performance Management System for Managers Essay - 1

Performance Management System for Managers - Essay Example The performance management systems’ objective is to ensure that the right people are getting the bonuses, incentives and so on as well as point out the ones who have fallen short on the company’s expectations over a period of time. This would help in giving them rewards and incentives which will eventually make one and all happy at the end. Also, this will continue their desire to achieve more and more within a specified period of time and thus come into the good books of the company. In return, they can be given all these rewards so that they could be encouraged in line with their work attitudes. Moreover, the people who lag behind with regards to their work schedules and dedication levels will stand up and take notice and thus would want to be counted as the effective and efficient ones within the company as well. The key elements/processes would be in the form of bonuses, incentives, rewards and so on. The role played by the organizations in advancing their performan ce management systems is immense since a lot of the population depends on them for their needs and wants. This is met in a fair manner courtesy the E-government initiative adopted by several different companies and organizations. All such innovations which help and facilitate the related process must indeed be given thumbs up since these try to solve the miseries of the people and it is because of these people that the performance management systems are put into place originally. This further pinpoints the fact that the deployment of an efficient performance management system policy within the organization would indeed help it to essentially tackle its internal issues in a better and more effective manner possible. (Bassett, 1993) There is a lot of growth potential for the sales force to be automated in the business to business environments since performance management systems are in place, more so because the business to business scenarios boost a trend of interaction in between th e channel members no matter  which marketplace they hail from.  

International Olympic Committee

International Olympic Committee Introduction: Now a day, to present and promote the national identity and cultures on a global scale, hosting the international games is the one of the greatest way. On 6 July 2005 the International Olympic Committee has given the right to stage the 2012 summer Olympic and Paralympics Games to London. Now its necessary to find out whether its good the Economy of UK or what affects will be on the UK. The pros and cons of the London 2012: [P1] As London is going to host the 2012 Olympic Games, we have to find out some advantages and disadvantages of hosting the 2012 Olympic Games. Even though its estimated that there will be  £2 Billion in tourism revenue and its predicted that the benefits of the game will be felt across the whole of the UK with becoming the centre of the worlds attention, there are so many disadvantages of the hosting of such a big games. Advantages of hosting the 2012 Olympic games: 1. Urban regeneration: Due to Olympic 2012, Government making a new stadium with setting capacity of 80000 and this will be the main focus area for Olympic. This East-end side is bit less developed area in comparison to other part of the London. So due to Olympic 2012 this area will be developing area very soon. 2. Housing: Government is building 5000 homes for the Olympic village which will be using for housing of the local people after the Olympic. It will increase the housing cost of the area. 3. Transport Improvement: As large number of visitor will be visiting during the Olympic, Government is improving the transport line rapidly. Following Improvements are mainly focused: a. Building a channel Tunnel which will connect Stratford with Kings Cross b. Increasing the jubilee line capacity by 45% c. Extending the DLR network d. Major improvement work in East London line which is costing around  £1bn. 4. Jobs: East end is known as a area where unemployment rate is very high. As this area has become the Olympic Zone, now there are lots of short-term jobs opportunity is there which may help to reduce the unemployment rate. 5. Tourism: UK is expecting the number of tourist will increase rapidly due to the Olympic. 6. Financial Benefits: A city may receive lots of benefits from Olympic games. If we look at previous Olympic history we can see that Barcelona was able to do vast urban renewal from the gained revenue of Olympic. Sydney was also able to generate huge revenue from the tourist and it also increase the number of tourist for the city. 7. Employment Effects: As we describe earlier Olympic creates lots of job which helps to reduce the unemployment rate.. 8. Intangible Benefits: There are lots of benefit for being host city of big event like Olympic. It could be tourist perspective, employment creation, development of particular area, improvement of transportation system, being the focus placed for the rest of the world. [http://olympics.pthimon.co.uk/londonadv.htm] Disadvantages of hosting the 2012 Olympic game: ïÆ'Ëœ Cost: Cost of hosting a big event is the main drawback. Government may need to spend around  £2.373bn for Olympic 2012 and it is predicted which may increase. There could be huge operating loss which is nearly  £500million. ïÆ'Ëœ Lakes of long term job: Olympic is creating short-term job but it is not creating any long term jobs. So that after the Olympic, unemployment rate may increase rapidly. ïÆ'Ëœ Olympic Debt: With the Olympic Games being of the scale that it currently is, there is a risk of ending up in huge financial deficit if preparations are not organised or overseen properly. The result is a debt that lasts for years, as happened at the 1976 Montreal Olympics. ïÆ'Ëœ Rising Consumer Prices/Rent: As we know that if demand increases, price will increase. So that price of product and rent may increase during the Olympic which will have a serious negative impact to the local poor resident. For example, is an area in which landlords will be able to charge 10 times their normal price during the surge of visitors to Athens in 2004. If too many prices shoot upwards in this way, a lot of poorer locals may find goods or services which they used to be able to afford are now out of reach. However, this change may not be affect larger cities. Cities such as Montreal and Los Angeles did not undergo any significant price surges around the Games, and price changes were consistent with those in surrounding cities. [[http://olympics.pthimon.co.uk/londonadv.htm]] Impact on Environment and Other stakeholder: [P2] The London 2012 Olympic and Paralympics Games will bring a wide range of positive impacts to the region. These include transport infrastructure, employment, skills, and economic, social and environmental impacts. Many benefits include opportunities to showcase the region through various Olympic-related media. It has to be monitored noise, dust which is around the Olympic park. The waterways which runs around the park must need to be protected so that storing chemicals, oils do not run into the water ways. Arrange a huge event like an Olympic can easily effect on environment. It can be effect environment in different way like Carbon emission: In this mega event its very possible to environment effected by carbon emission. But Olympic committee has set an inspirational goal ‘Towards a One Planet Olympic. They try to keep carbon emission as low as possible. London 2012 has pledged to undertake a study of the carbon footprint of the Games. The first draft of the carbon footprint and associated carbon management strategy, including a reference scenario and numbers quantifying emissions, is due to be published by the end of July 2008. This will then be revised in light of lessons learnt in Beijing Energy: For running this Olympic it needs a huge amount of energy. There is a possibility lots of energy can be waste as well. So London 2012 planning a proper energy plan for reduces waste of energy. Waste: In this Olympic game there will be lots of tourist who will come from all over the world. In this time London population going to be increase as well as waste. Because lots of people will dumps huge amount of waste every day. It can easily affect on environment. As further plans for waste infrastructure and minimising food packaging and other Games time waste are developed over the next few years it will become clearer whether the positive goals for waste management will be achieved [http://www.london2012.com/plans/olympic-park/getting-ready/environmental-monitoring.php] Other stakeholder: London Development Agency which is a subsidiary of the Mayor of London, its investing around  £15 million for games and improvement of Lower Lea Valley. [http://www.londonnet.co.uk/ln/guide/about/olympics2012_stakeholders.html] Comparison with other Olympic: [P3] First of all lets have look at the Beijing Olympic 2008. Beijing Olympic can be treat as a one of the successful Olympic. Chinese President Hu Jintao declared open the 29th summer Olympic Games of Beijing in the National Stadium in north Beijing. For the Olympic they have built 12 new stadiums with 11 existing stadiums and 8 temporary stadiums. On the other hand for London 2012 Olympic one of the biggest Olympic park construction going on where the setting capacity will be around 80000. To prepare for Olympic visitors, Beijings transportation infrastructure was expanded significantly. Beijing airport had a major expansion, adding the new Terminal 3 which is the worlds largest airport terminal. They reopened the Beijing south railway station after remodelling. They have introduced Beijing-Tianjin intercity train to connect with co-host city. On the other hand for London 2012 Olympic the government has already introduced major construction for London underground, and approximately 7.7 million tickets are available for sale for the London 2012 Olympic Games. An estimated 1.5 million spectators are expected to watch the Paralympics Games.. If you compare the investment, London 2012 Olympic are investing for then Beijing Olympic. London 2012 has got more sponsor then Beijing Olympic. House of common has approved budget of 5.3 billion pound for construction of venues [http://getsmaart.com/student-guides/index.php/student-life-advice/London_2012_Update] Impact on local business: [P4] The London 2012 Olympic and Paralympics Games will bring a wide range of positive impacts to the region. These include transport infrastructure, employment, skills, and economic, social and environmental impacts. Many benefits include opportunities to showcase the region through various Olympic-related media. Many small business premises have to move away due to manufacturing the main park. Its really worse to business owner, because they have been doing business for long time and when move to new place it will take long time to settle down. On the other hand, During the Olympic number of tourist will increase. They will come to London to visit and they will spend money over here. So that its a great opportunity for the local business to increase the profitability. For business people, 2012 London Olympics will not be just a gathering of sports events and countries—not just for entertainment—but more than that, it is going to be a huge potential business. Many people from different countries, various races and colours, will converge in one place and this just means, great business opportunity. There is a great deal of investment that is being pumped into the country and the area in particular and many are looking at the business opportunities that will come about as a result of this huge sports gathering. The London 2012 Olympics will be a great venue for the local United Kingdom based athletes as they look to showcase their talents to the country at large. There are also some potential negative impacts to the region as a result of the Games. The South West may experience a decrease in tourism as a result of displacement or negative effects on staging the sailing events. Research shows there are a number of ‘Olympic aversion markets that can increase tourism flows outside host cities. A number of national and international tourists may choose to not visit the region during 2012 because of perceived congestion and overcrowding. Through a structured and co-ordinated approach, the South West can plan accordingly for the tourism opportunities of people staying away or at home during the Games themselves. One such market will be London residents wanting to escape the Games, and the South West is one of the UK regions that has recognised the potential of this market, with the South West England Legacy Strategy for the 2012 Games noting the potential to capitalise on the displacement of UK citizens from London; this can be mitigated by d eveloping events (big screen, festivals etc.) to attract visitors. [http://blogstuck.com/sports-sports-more-sports/2012-london-olympics-jobs-why-should-england-host-the-olympics/3239/] Impacts on economy: The total cost of the hosting Olympic 2012 will be around  £736 million and if could affect in welfare of London around  £4003 million. So that Olympic 2012 will affecting significantly to the local economy which can help to recover the recession. There will a great opportunity for the economy to be stronger. For example, The Olympic 2012 games will impact in London economy because many tourist will come here, the hotel business will increase at that time, Food, drink business will increase. Because many people, tourist comes here and they will buy food, drink for them On the other hand we should also know that hosting of Olympic could be courses for huge loss. For example we can tell about Munich Olympics 1972. They made loses of  £178 million and in 1976 Montreal made losses of  £692. If we look at 1984 los angels Olympic and 1992 Barcelona Olympics they made around  £215 million profit as because of the increased economic performance , creation of large market, and broadcasting rights. So that Olympic 2012 could affect significantly to local economy. Micro and Macro Environmental Factors related with Olympic: [P7] There are some uncontrollable factors which has got impact on the business organisation. As like that Olympic Games could be affected by some micro and macro environmental factors and it could influence on the number of tourist. Factors or elements in an organizations immediate area of operations that affect its performance and decision making freedom. These factors include competitors, customers, distribution channels, suppliers, and the general public. Example for Olympic 2012: ïÆ'Ëœ Competitor- There is no competitor in London 2012 Olympic ïÆ'Ëœ Customer- Peoples who buy the Olympic events ticket. ïÆ'Ëœ Suppliers- Construction firms, workers. For macro environment we can say the economic factors, environmental factor political factors, technical factors, social environment and for micro environmental factors it includes the supplier, stakeholders, government, and competitor. These are the factors has got significant impact on the Olympic Games also. For example currently the political, situation of UK is satiable. So that tourist can visit UK without any fear. So that each an every factor has got significant impact. Marco and Micro environmental factors also has got affect on SMEs growth. To find out the macro and micro environmental factors on the SMEs growth we can have a look on the PESTAL and Potters five forces Analysis. PESTEL analysis: [P6] It is a part of the external analysis when doing market research and gives a certain overview of the different macro environmental factors that the company has to take into consideration. Political factors include areas such as tax policy, employment laws, environmental regulations, trade restrictions and tariffs and political stability. Political Factor: A political factor is one of the major factors which have got significant impact on SMEs. In UK political situation is stable and Politian appreciates small and medium business. All the existing rules regulation of business and the spending power of the customers are very good for SMEs. Economic Factor: As marketers need to consider the state of the trading economy in the state of a trading economy in the short and long tern. The economic condition of UK is much better then any other country for SMEs. In UK economic growth is very good; customer has got more spending power. So that its very helpful for the SMEs. Sericulture Factors: the social and cultural influence on business very from county to country. As UK is a multinational country it a good place to do business. Peoples already adopted with so many culture and they do respect each other. Here people would like to spend so that its good for SMEs. Also when customers do perceived that their cultural values are being respected by the business as evident in its market(ing) strategy and customer handling, they will respond more positively to the business and its revenues will increase. Technological Factors: Industry change is driving insurers to reinvent themselves by building new strategies and deploying new technologies. But it isnt easy in the tight economic market to fund new projects while prioritizing investments. It is more crucial than ever to know when to be an early adopter, and when to be a fast follower. Kimberly Harris-Ferranti, research vice president, Gartner, Inc., recently discussed opportunities to achieve a first-mover advantage, and others where it is acceptable to follow the crowd. As UK is technologically advanced it easy to get access to the new technology which is helpful for SMEs and its easy to get competitive advantage. Environmental Factors: climate changing, global warming, waste management could affect the business significantly. Sometimes its not easy to adopt with new environmental factors. In UK people are concern about environment. Its difficult to do business without concern about environment. It may increase the cost for small and medium business organisation as they have spend extra money for the waste management or recycling. Legal Factors: Current law and order in UK is very friendly for the business. Small and medium business organisation can get help for the local authority and police any time. The legal environment is secure and government has introduced business friendly law and regulation Affect on SME Growth: [P9] There will be certain affect on the SME growth. It has been shown through Porters Five Forces. Porters Five forces The model of pure competition implies that risk-adjusted rates of return should be constant across firms and industries. However, numerous economic studies have affirmed that different industries can sustain different levels of profitability; part of this difference is explained by industry structure. Michael Porter provided a framework that models an industry as being influenced by five forces. The strategic business manager seeking to develop an edge over rival firms can use this model to better understand the industry context in which the firm operates. Rivalry: In the traditional economic model, competition among rival firms drives profits to zero. But competition is not perfect and firms are not unsophisticated passive price takers. Rather, firms strive for a competitive advantage over their rivals. The intensity of rivalry among firms varies across industries, and strategic analysts are interested in these differences. It could create following cost for SMEs 1. A larger number of firms 2. Slow market growth 3. High fixed costs 4. High storage costs or highly perishable products 5. Low switching costs As there are large numbers of SMEs in UK the completive rivalry is very high which is affecting it. As because of London 2012 Olympic games the number of competitor will increase. Threat of Substitutes: In Porters model, substitute products refer to products in other industries. To the economist, a threat of substitutes exists when a products demand is affected by the price change of a substitute product. A products price elasticity is affected by substitute products as more substitutes become available, the demand becomes more elastic since customers have more alternatives. A close substitute product constrains the ability of firms in an industry to raise prices In UK the threat of Substitutes are very high. For SMEs they have to take quick decision regarding substitutes. Its also affecting SMEs. Buyer Power: The power of buyers is the impact that customers have on a producing industry. In general, when buyer power is strong, the relationship to the producing industry is near to what an economist terms a monophony a market in which there are many suppliers and one buyer. Under such market conditions, the buyer sets the price. In reality few pure monopolies exist, but frequently there is some asymmetry between a producing industry and buyers. The following tables outline some factors that determine buyer power. In UK the buying power of customers are more and they have got more choice. In order to get more customers all the SMEs has to provide excellent customer service. As London hosting Olympic 2012 games its good for the SMEs that the number of Buyer will increase. Supplier Power: A producing industry requires raw materials labour, components, and other supplies. This requirement leads to buyer-supplier relationships between the industry and the firms that provide it the raw materials used to create products. Suppliers, if powerful, can exert an influence on the producing industry, such as selling raw materials at a high price to capture some of the industrys profits. The following tables outline some factors that determine supplier power. Like other big business supplier has got some power to influence the SMEs. Due to Olympic London 2012 number of SMEs will increase and if the supplier has got more power they may increase the price of the produced which may seriously affect the SMEs. Threat of Entry: It is not only incumbent rivals that pose a threat to firms in an industry; the possibility that new firms may enter the industry also affects competition. In theory, any firm should be able to enter and exit a market, and if free entry and exit exists, then profits always should be nominal. In reality, however, industries possess characteristics that protect the high profit levels of firms in the market and inhibit additional rivals from entering the market. These are barriers to entry Lets have a look its easy to enter into the market what will happen to SMEs and its difficult then what will happen: Due the London 2012 Olympic the threat of new entry will increase significantly which may affect lots of SMEs. We can easily realise the situation of UK. From the analysis we can say that UK the Competitor rivalry is very high, so that every day lots of small business organisations are closing down. Also buying power of customer is very high and supplier power also involved with this. Due to London 2012 Olympic the buying power, supplier power and rivalry will be very high. Existing SMEs have to take preparation for that now onwards. They have take plan in order to maximise the profit during the London Olympic 2012. Reference ïÆ'Ëœ http://www.londonnet.co.uk/ln/guide/about/olympics2012_stakeholders.html ïÆ'Ëœ http://www.london2012.com/plans/olympic-park/getting-ready/environmental-monitoring.php ïÆ'Ëœ http://getsmaart.com/student-guides/index.php/student-life-advice/London_2012_Update ïÆ'Ëœ http://www.wirednewyork.com/forum/showthread.php?t=6580page=53 ïÆ'Ëœ http://www.dailymail.co.uk/sport/othersports/article-413426/Coe-London-wont-grind-halt-Olympic-Games.html ïÆ'Ëœ http://www.activedorset.org/site/index.php?/news/2012/transport_plan_for_the_london_2012_olympic_games_and_paralympic_games ïÆ'Ëœ http://blogstuck.com/sports-sports-more-sports/2012-london-olympics-jobs-why-should-england-host-the-olympics/3239/ ïÆ'Ëœ http://www.best-family-info.com/sports/4667-benefits-of-london-olympics-2012-london-olympics-2012-logo ïÆ'Ëœ http://www.bymnews.com/news/newsDetails.php?id=630 ïÆ'Ëœ http://www.tfl.gov.uk/corporate/media/newscentre/archive/5410.aspx ïÆ'Ëœ http://www.le.state.ut.us/interim/2000/html/20001017OCCM.htm ïÆ'Ëœ http://www.pm.gov.pg/speeches/52-33rdindependeceanniversay

The Price of Gasoline Essay -- essays research papers

The Price of Gasoline   Ã‚  Ã‚  Ã‚  Ã‚  What you are paying for when you buy a gallon of gasoline? Most people complain about the high cost of gasoline, but few understand how the price is calculated. Many people think this cost is for gasoline only, but many other factors determine what you pay at the pumps.   Ã‚  Ã‚  Ã‚  Ã‚  Gasoline is a mixture of the lighter liquid hydrocarbons, and used chiefly as a fuel for internal-combustion engines â€Å"Microsoft Encarta,† 2005). Crude oil accounts for nearly 17 percent of the energy consumed in the United States. Gasoline is one of the main products developed from crude oil in the United States. The primary use for gasoline is in automobiles and light trucks. Fuel produced all year round, and is delivered from oil refineries through pipelines to a massive distribution chain serving 167,000 retail stations throughout the United States (â€Å"EIA Brochures†, 2004).   Ã‚  Ã‚  Ã‚  Ã‚  The prices paid by consumers at the pump reflect the cost to produce and deliver gasoline to consumers. Included is the cost of crude oil to refiners, refinery- processing costs, marketing and distribution costs, and finally the retail station costs and taxes. Approximately 27 percent of the cost of a gallon of gasoline is federal, state, and local taxes. Another 14 percent is a combination of distribution, marketing, and retail dealer costs and profits. Refining costs and profits account for about 15 percent of the retail price of gasoline. This part varies from region to region due to the different formulations required in different parts of the country (â€Å"EIA Brochures†, 2004) .   Ã‚  Ã‚  Ã‚  Ã‚  The average retail price for gasoline tends to be higher in certain States or regions than in others. According to the Energy Information Administration (EIA), other factors contribute to regional and local differences in gasoline prices aside from taxes. Special gasolines are required in some areas of the country. Environmental programs, aimed at reducing carbon monoxide, smog, and air toxins, require oxygenated reformulated, and low-volatility (evaporates more slowly) gasoline, which comes at a much higher price (â€Å"EIA Brochures†, 2004).   Ã‚  Ã‚  Ã‚  Ã‚  The proximity of refineries to crude oil supplies can be a factor, as well as shipping costs from the refinery to market. In addition, the areas farthest from the Gulf Coast are the source of nearly half of the gasoline produced in the United States, and th... ...ors that go into that price. Whether it’s the taxes charged by federal state, and/or local government, the amount of competition in the region, the region’s proximity to a reliable gasoline supply or even emissions regulations. The price of the fuel we buy is carefully calculated and is subject to many variables. Informed consumers should understand these factors, and keep them in mind each time they fill their tanks.   Ã‚  Ã‚  Ã‚  Ã‚   Reference California Energy Commission, Media and public communications office, (1994-2008), page updated 03/17/2007 Retrieved 05/19/2007 from http:///www.energy.ca.gov/gasoline_q- and-a.html Energy Information Administration, (2003) California gasoline price study: preliminary findings, Retrieved 5/04/2007 from Http://www.eia.doe.gov/pub/oil_gas/petroleum/feature_articles/2003/cagasoline/cagasoline.pdf Specialized Information Services, A primer on gasoline prices, publication number DOE/EIA-X040, (released June 2007), Retrieved 5/04/2007 from Http://www.eia.doe.gov/neic/brochure/oil_gas/primer/primer.htm Speir, Robert A, Investigation into the current run-up in gasoline, (2004-2008) Retrieved 5/18/2007 from Http://www.iic-inc.com/curr.shtml

Living Life to It’s Fullest

â€Å"Begin at once to live and count each separate day as a separate life. † At times, it’s seemed as though life contains an endless supply of days. When I was younger, I thought this for sure. It didn’t matter how long I held a grudge, or how long I waited to do something I wanted—there would be an unlimited pool of other opportunities. At least that’s what I thought back then. Maybe it’s a rite of passage from childhood to adulthood: the moment when you realize life happens now, and that’s all you’re guaranteed. It doesn’t really hit you when you merely know it intellectually, like you know your ABCs, state capitals, and other concrete facts.It hits you when somehow you feel it. Your health declines. You lose someone you love. A tragedy rocks your world. It isn’t until you realize that all life fades that you consider now a commodity and a scarce one at that. But maybe that’s irrelevant. Maybe living a m eaningful, passionate life has nothing to do with its length and everything to do with its width. So, i have created this list with a few tips to live life to it's fullest!!! 1. Live in the moment. Forget the past and don’t concern yourself with the future. 2. Fully embrace the now, no matter what the situation. 3. Do the things you love. 4.Learn to forgive and embrace unconditional love. 5. Live every day as if it’s your last, embracing each experience as if it’s your first. 6. Believe in â€Å"live and let live. † 7. Use quiet reflection, honesty, and laughter. 8. Be other-centered. 9. Find calm in making art. 10. Focus on today and how you can do your best to live it to the fullest. 11. Participate in life instead of just watching it pass you by. 12. Stay healthy, eat right and most importantly, be kind to all. 13. Pray, forgive yourself, appreciate others, listen to your gut, do things you enjoy, and remind yourself that we are all loved and connected . Sandra Lumb) 14. Don’t sweat the small stuff. 15. Question everything, keep it simple, and help whenever and however you can. 16. Try to enjoy every minute of every day. 17. Appreciate life’s every second. 18. Step through new doors. The majority of the time there’s something fantastic on the other side. 19. Remember that all is a gift, but the most precious of all gifts is life and love. 20. Keep your spirit free, be flexible, let go. 21. â€Å"Do one thing every day that scares you. † 22. Don’t attach to outcomes. 23. Spend as much time with a two year old as possible. 4. Enjoy each and every moment of life. Every day is a new challenge and opportunity to discover something new. 25. Budget travel. It is always an adventure! You get to enjoy what fate has to offer with limited means. 26. Be honestly thankful for every breath you take. 27. Just be. 28. â€Å"Trust yourself. Trust your own strengths. † 29. Pause momentarily before everythin g you do so that you notice everything you should or could notice. (Scott Hutchinson) 30. Follow your hopes and not your fears. What have you done today to live life to the fullest?

Persian Gulf War essays

Persian Gulf War essays Saddam Hussein gave the order to invade Kuwait on August 2nd, 1990. He aimed to take control of Kuwait oil reserves. Iraq accused Kuwait, and also the United Arab Emirates, of breaking agreements that limit oil production in the Middle East. According to Saddam Hussein, this brought down world oil prices severely and caused financial loss of billions of dollars in Iraqs annual revenue. Saddam stated that Kuwait was part of former Iraqi territory and it was rightfully his to take again. However, Baghdad, the capital of Iraq, had namely recognized Kuwaiti independence in 1963. Hussein claimed that Kuwait had illegally pumped oil from the Iraqi oil field of Rumaila to reduce Iraqs oil income. (Lee, R.) Iraq surprised the entire world. The territory-thirsty country was now target of international negative attitude. The UN passed 12 resolutions condemning the attacks on Kuwait. The U.S. and other U.N. members began deploying troops in Saudi Arabia, fearful of an Iraqi attack on the giant oil industry-based country. The U.N. demanded immediate withdrawal on January 15, 1991 or Iraq would face the threats of U.N. retaliation. Iraq did not withdraw. On January 16th the Allied forces began bombing Iraq and Iraqi units in Kuwait. The next day Iraq retaliated with their first SCUD missile attack. The U.S. used patriot missiles to shoot down the SCUDs to keep Saudi Arabias oil fields safe. Ground troops were sent into Kuwait on February 23, finding little resistance. The enemy had mostly been beaten. Three days later the U.S. had control over Kuwait and offered a cease-fire to the Iraqis. Saddam Hussein accepted the terms of the cease-fire on March 3, and all fighting stopped. The Iraqis suffered over 20,000 deaths; the U.S. suffered 150. (Ohara, Scott) The Persian Gulf War served as a lesson to the Iraq government not to invade other countries without expecting retaliation. Several uprisings and rebellions occurred ...

Validity of interview and personality assessment

Validity of interview and personality assessment Free Online Research Papers The management of human resources has become one of the major challenges of companies. The choice of appropriate selection methods is crucial, mainly as errors in the recruitment process are costly to the companies. The only way to be effective in managing human resources is to use selection methods whose reliability has been proven scientifically. It is not enough to feel a selection method is appropriate for her to be in reality. Certainly, we can consider this insight as a first indication, but not give it great importance, and be especially careful not to turn it into a true belief. In this perspective, the experimental verification of any assessment method is the only rational way that can confirm or deny the validity of an evaluation method. Given the impressive amount of selection methods, each of which claims to be the most effective it is not easy to make a choice. This is especially true; in general, HR professionals do not know the most relevant selection method that they can use. Must we choose, for example, an evaluation method based on its reputation or frequency of use? In this perspective, is a selection method which is known or widely used relevant? What are they really able to predict and to what extent? The purpose of this research is to advise on the effectiveness of selection interviews and personality assessment in decisions related to prediction of job performance. INTRODUCTION The main purpose of the selection process is to select the best applicant from the applicant pool that will perform well in the job. Thus predictability of job performance of the applicant is an essential component of selection thus various measurement tools are used to assess the possibilities of successful candidates, selection interviews, and personality assessment are amongst the widely used. But to safely use a performance predictor method, it is essential that it should have specific scientific references to guarantee maximum efficiency. These benchmarks will verify if the method used measures what it purports to measure. Also it is worthy to note that for selection interviews and personality assessment to be effective job performance predictors they should posses certain essential qualities, and should be used in respect of certain rules and under certain conditions. THE SCIENTIFIC REQUIREMENTS THAT GUARANTEE THE VALIDITY OF ASSESSMENT METHODS AS JOB PERFORMANCE PREDICTORS. As aforementioned it for selection any selection method to play its role of job performance predictor, there should be certain scientific benchmarks that verify if the measure actually measures what it purports to and the measure should be used under certain conditions following a given procedure. Essential qualities of job performance predictors The first criterion concerns the psychometric qualities which are three in number namely; reliability, utility or variability and validity. Reliability is the first of the qualities any job performance predictor should posses. Reliability is obtained when a procedure applied twice to the same subjects gives practically equivalent results.There are three methods to evaluate the reliability of a test, all three based on a correlation study. The first is the method of test-retest, the second is called the uniformity and the third is the method of equivalence The utility or variability of a method of assessment is an essential quality which will help to classify subjects thus discriminating. In other words, the method used should allow drawing a clear cut distinction between subjects that take the assessment on the measure it purports to measure. It is essential that the procedure is neither too difficult nor too easy and it is especially adapted to the population in question. Finally, validity is the last quality that must possess an assessment method. This will be valid if it really brings the expected information necessary for decision making. There are three types of validity: Content validity; which raises the question of whether, the content of the assessment method is the content area of this method is suppose to measure. -Construct validity that will legitimize the value of the tool, it will check if the tool actually develops measures for the phenomenon it is supposed to measure. Predictive validity assesses whether the test can predict behaviour in a work situation. The second criterion is sampling and calibration. Sampling is to determine a population sample on which the assessment method will be calibrated. This is in accordance with the objective of the test and candidates to which it will be applied, the selected sample will be representative of the population as a whole or a specified portion of the population according to age, sex, level of education or function. Benchmarking, meanwhile, is a process to have standards against which to compare issues between them. On the other hand, a reliable method of assessment which can be used by professional safely must necessarily provide reliable reference standards that can allow a single subject to be compared to a group. It is essential that the calibration groups are sufficiently important and most representative. Indeed, the validity of an interpretation depends exclusively on the quality of sampling and representativeness of standards. If these various requirements are not met, it is likely that the valuation method used does not have any guarantee for its user. Terms of use and conditions of administration of job performance predictors The relevance of a job performance predictor requires that we focus on the conditions of use and administration. With these conditions, two concepts are fundamental. The first concerns the standardization and the second concerns the actors who are responsible for their implementation. The standardization of a situation must allow comparison between subjects respecting a number of parameters such as: The psychological conditions of the candidates (reassure the candidates); Compliance level instructions (the transmission must be the same for each candidate); -Compliance with environmental conditions (the environment must be the same and most appropriate for each candidate), the full standardization of a situation does not exist and the only ambition is to approach it. It is not enough that the tools meet scientific requirements, nor that there exist standardized situations. It also requires that the assessment methods are chosen carefully and used in conditions where professionalism and ethics should prevail. THE VALIDITY AND UTILITY OF THE SELECTION INTERVIEW AND PERSONALITY ASSESSMENT This section is devoted to the level of validity of the main methods of assessment used in a context of professional prognosis. These data are derived from a synthesis of scientific literature on the subject. The selection interview The interview as a job performance predictor has always occupied the first place. But according to numerous studies, it is not a technique as reliable as one might think. However, the interview as a job performance predictor tool is absolutely essential but it might be wiser to give it less weight in decision making. The majority of work indicates that the traditional interview (unstructured, semi-structured interview and direct interviews) has low reliability, poor validity and unlike structured and situational interviews, which are conceived after propal job analysis have stronger reliability and validity. The low relevance of the traditional interview is simple to understand and, for a number of reasons. On the one hand, the lack of interview guide contributes to increase the difficulty of asking the same questions to each candidate. On the other hand, the situations are not standardized and therefore it is quite possible that the change of environment in which each candidate takes the interview, may distort the content of the interview. In addition, to the contrast effect do not forget that in reality, consultants or hiring managers rarely perform interviews in a single day. According to multiple studies, it appears that there is a contrast effect that indicates at least part of the assessment of the interviewee would be due to the quality of interviewees who immediately proceeded. What may seem surprising is the preponderance of traditional interview as a job performance predictor and selection method while its reliability is low. Despite this finding, the aim is not to abandon maintenance on the contrary, but make sure to increase its reliability and validity. By conducting a job analysis of the position in order to develop a guide that might help to ask only questions related to the position vacant. The reliability of the interview will be even better. The validity can be improved by training the interviewers through seminars, on interview techniques. Knowing the shortcomings of an interview, but also be able to better combat them. Personality assessment Personality assessment includes all tests using the cognitive and affective aspects of personality. There are two types of personality assessments used in selection: the personality questionnaires and projective tests. While personality tests and projective techniques assess personality, these two methods are fundamentally different. Thus, if the projective tests part of a comprehensive approach to personality, personality tests are part of a much more analytical approach, which decomposes the personality traits such as Extraversion, Agreeableness, Emotional Stability, Conscientiousness, and Openness to Experience which is a five factor model widely accepted taxonomy of personality(Rothstein Goffin,2006). Murphy (2000) has provided an analysis of the key issues to consider justifying making inferences from meta-analyses for research or personnel selection. These issues are (a) the quality of the data base and the quality of the primary studies it contains; (b) whether the studies included in the meta-analysis are representative of the population of potential applications of the predictor; (c) whether a particular test being considered for use is a member of the population of instruments examined in the meta-analysis; and (d) whether the situation intended for use is similar to the situations sampled in the meta-analysis Barrick and Mount found that the estimated true correlation between FFM dimensions of personality and performance across both occupational groups and criterion types ranged from .04 for Openness to Experience to .22 for Conscientiousness. Although correlations in this range may seem relatively modest, nevertheless these results provided a more optimistic view of the potential of personality for predicting job performance and this study had an enormous impact on researchers and practitioners (Mount Barrick,1998; Murphy,1997, 2000). In addition, there is a continuing debate on whether or not such â€Å"broad† personality dimensions are more or less effective than narrow (i.e., specific traits) personality measures for predicting job performance (see below for a review of this ongoing debate). Once again, it is not possible to review in this context all the controversies and debate surrounding how well the FFM represents the structure of personality. However, for researchers and practitioners interested in the use of personality measures in personnel selection, it is important to recognize that there is more to personality than the FFM. The choice of personality measure to use in a selection context should consider a number of factors, not the least of which is the development of a predictive hypothesis on the relations expected between the personality measure and the performance criterion of interest (Rothstein Jelley, 2003). Two other issues made salient by the contribution of meta-analytic studies to understanding personality–job performance research concern the importance of acknowledging the bidirectional nature of much more potential personality – job performance relations, and appreciating the potential role of moderators between personality and performance criteria. The projective methods based on the notion of perceptual mechanism and consist of a set of tests that will help from a more or less structured material an emotional release, a projection of the personality of the subject in the test. These techniques allow a holistic evaluation i.e. the overall personality, which is regarded as a dynamic evolving. Mastery of these methods requires a long training which usually lasts several years after a complete course in psychology In summary, despite the controversy surrounding the meta-analysis and the FFM, the weight of the meta-analysis evidence clearly leads to the conclusion that the measures of personality may be a significant contributor to the prediction of job performance. The impact of these meta-analysis has opposed the earlier findings of Guion and Gottier (1965) and put the personality back into research and practice. In the decade or more since these meta-analysis began to be published research of personality and job performance has continued, creating a wealth of understanding and implications for the use of personality measures in personnel selection. We review the important future trends in this research, with particular emphasis on implications for research and practice in human resource management. Although criticism of the FFM continues, many researchers have accepted it as a reasonable taxonomy of personality characteristics and moved beyond the basic question of whether personality predicts job performance to examine more specific applications (Rothstein Jelley, 2003). Simmering, Colquitt, Noe, and Porter (2003) determined that Conscientiousness was positively related to employee development, but only when employees felt that the degree of autonomy in their jobs did not fit their needs. The importance of a confirmatory research strategy was reinforced by Nikolaou (2003) who reported that although FFM dimensions were not generally related to overall job performance, Agreeableness were related to performance involving interpersonal skills. Hochwarter, Witt, and Kacmar (2000) determined that Conscientiousness was related to performance when employees perceived high levels of organizational politics, but no relations were found among employees perceiving low levels of organizational politics. Witt, 2002), Extraversion was related to job performance when employees were also high in Conscientiousness, but with employees low in Conscientiousness, Extraversion was negatively related to performance. As Rothstein and Jelly (2003) have argued, personality measures are relatively more situationally specific, compared with a measure of general mental ability. This makes the use of validity generalization principles to justify the use of a personality measure in selection more challenging because there may be numerous situational moderators as the above research illustrates. For human resource researchers and practitioners in personnel selection, the key is careful alignment of personality and performance criteria as well as consideration of other potential contextual factors related to the job or organization. Another potential interpretation of the relatively low correlations typically found between personality measures and job performance criteria, in addition to unknown or unmeasured moderator effects, is that personality may only have indirect effects on performance and that there may be stronger relations with mediator variables that in turn are more strongly related to job performance (Rothstein Jelley, 2003). The logic of this proposition is based on the generally accepted definition of personality as a predisposition to certain types of behavior. Accordingly, if this behavior could be measured directly, such measures may mediate relations between personality and job performance. Only a small number of research studies have been conducted over the past decade, but results support the existence of mediator effects. Collectively these studies illustrate once again that a confirmatory research strategy provides valuable insights to the nature of personality–job performance relations. Such strategies contribute to more comprehensive predictive models and better understanding of how personality affects job performance directly and indirectly. Although relatively few studies of mediator effects have been reported in the literature thus far, existing research indicates that both research and practice in personnel selection would benefit from such studies. Discovering indirect effects of personality on job performance through mediator variables may also help to understand why so many personality–job performance relations are situationally specific which in turn would lead to more effective personnel selection practices. Although repeated meta-analyses have supported the conclusion that personality predicts job performance (Barrick Mount,2003), from the perspective of human resource researchers and practitioners an important question remaining is to what degree is this prediction incremental in validity and value over other personnel selection techniques. Judge, Bono, Ilies, and Gerhardt (2002) determined that Neuroticism, Extraversion, Openness to Experience, and Conscientiousness were all related to leadership criteria (leader emergence and leader effectiveness) with Extraversion being the most consistent predictor across studies. Research Papers on Validity of interview and personality assessmentIncorporating Risk and Uncertainty Factor in CapitalResearch Process Part OneInfluences of Socio-Economic Status of Married MalesBionic Assembly System: A New Concept of SelfStandardized TestingOpen Architechture a white paperThree Concepts of PsychodynamicThe Project Managment Office SystemThe Relationship Between Delinquency and Drug UseDefinition of Export Quotas

Question Answer Essay Example | Topics and Well Written Essays - 500 words - 3

Question Answer - Essay Example They target both genders. Super bowl product category is beer, drinks, and snacks. Beer because its goes well with football. They can be able to get the latest brand and try it while watching the event. Snack is also a useful product for the case since they can take them while watching the game. Financial industry is not an adequate product category since people will be having fun, and they will not be having time for financial issues. Hence, they will not take it that serious. Autos too are not effect product since it runs all together in peoples mind (Hartmann and Klapper). Communications use some of the same purchase comparison metrics copy pretesting firms use, but gauges the ads effect on consumers who have seen them in the real world rather than forced viewing. The objective of the super bowl is to create product awareness to millions of people watching the event. There ads aims at reaching millions of people who are watching the game and make them join the new brand in the market by telling them about the positives of the product and the reason why they should not be left out. Direct sale cannot be the primary objective since it is not necessarily that the product will be brought at that particular time; it might take time before people can accept a new product. Active awareness means that the product has been on the market and as not been doing well hence trying to convince people that it is a real product. It will not be the place to convince them since you cannot convince them in a single day (Hartmann and Klapper). I do not think super bowl adverts are very efficient since it is one-day event, it will not capture people that much unlike TVs ads. In TV ads, people are repeated for sometimes making people know it better, hence want to try it. It is not effective too since its product category is limited to a particular product that go in line with the event hence it becomes bias. Creating brand awareness being primary

Intellectual Property Law (Trade marks) Essay Example | Topics and Well Written Essays - 2000 words

Intellectual Property Law (Trade marks) - Essay Example In the absence of these marks, substandard quality or other manufacturing defects might not be traced to their manufacturer. Thus trademarks on the one hand ensure and maintain the reputation of the manufacturer and on the other hand they make the seller liable for the quality of the goods made or sold. The fundamental feature of the Trade mark law is to defend the consumer's investment in respect of the goods or services purchased, from unfair and misleading advertising by immoral competitors. Most of the courts have made it mandatory for trade marks to be non- descriptive of the goods to which they are applied. All goods and services are classified into 45 internationally recognized classes for the purpose of identifying a company's rights in respect of goods or services. As such the trademark registration will be done only for these groups. Again, the trademark application shall describe in detail as to which goods or services of a category being applied for. Thus trademark registration would disqualify applications claiming all goods in a class. Trademarks must be protected and used more frequently compared to copyrights and patents. The holder of a patent or copyright may inhibit its usage by keeping the creation for himself, where as a company obtaining a trademark and failing to use it, or failing to look after it from being used in the breach, is likely to loose the right to it. In the event of a trademarked term becoming generic out of common use or in the event of a consumer failing to recognize it as a trademark or a court ruling to that effect, makes it null and void1. The reasons for rejection or acceptance for registration of trademarks under the Trade Marks Act, 1994 and the registrability of certain type of marks are discussed here under. The smell of roses applied to Rambling Rose Dolls. In the U.K., several scent registrations have been issued as a result of the amendment to the U.K. Trademark Act in 1994. Subsequently, the registration of the smell of roses was done in respect of car tyres in the United Kingdom2. This trend is visible in other European countries also, where applications for scent marks have been filed and the OHIM has accorded permission for the registration of a mark incorporating "The Smell of Fresh Cut Grass" for tennis balls3 and similarly in the case of Benelux4. The intention is to enhance product esteem. Smell marks are registrable if they are already being used or will be used in the future as a trademark. It must be a supplementary component produced by the manufacturer and it should not be a part or arising from the goods or services or the consumer should particularly associate the smell with that product5. The public has been associating the smell of roses with car tyres and this has b een registered so the third clause of registrability is inapplicable to rambling dolls. Registrability of the exterior form of a tin of baked beans produced by Gusto Ltd. The canister of beans in this case, is similar to that used by another prominent manufacturer which though not registered as a trademark was being used for 30 years. This shape will be provided legal protection on the basis of reputation or goodwill. The efforts of a competitor to use a name similar to that being used by a small business which had been doing business from many years without a registered trademark will be